Which is the best vehicle tracking platform?

Today, security and efficiency are paramount when managing a fleet of vehicles. This is because various companies in the field, such as vehicle protection associations, insurers, and vehicle tracking companies, deal daily with various high-value assets, and the loss of a single asset in their operation can represent significant losses for them.

That’s where vehicle tracking platforms come in, powerful tools that provide control and visibility over a company’s mobile assets, thus monitoring and protecting them from potential risks and possible losses.

But with so many options available, how do you choose the ideal platform? What is the best tracking platform for your operation? Let’s explore this universe and discover why investing in a quality solution is essential.

What is a vehicle tracking platform?

A vehicle tracking platform is a system that utilizes GPS technology through IoT (Internet of Things) to monitor and control the location, route, speed, and other relevant information of vehicles in real-time.

In the Internet of Things (IoT), the mobile assets of your operation, such as cars, motorcycles, trucks, among others, gather and transmit data, not only of real-time location but also of ignition status, unauthorized movement, speed on the road, fuel consumption, distance traveled, among other data, which are generated through trackers installed on vehicles and through the communication of M2M chips inserted within these trackers, communicating such data directly with your vehicle tracking platform, where you will have control and monitor all your operation.

With all these features, this technology enables more efficient fleet management, allowing managers and owners to monitor vehicle performance, optimize routes, reduce operating costs, and, above all, ensure the safety of drivers and company assets.

So in summary, to implement a vehicle tracking and protection system, in addition to the platform, you will also need support from hardware (which are the vehicle trackers) and SIM cards (chips) that are inserted into the trackers and allow communication of the vehicle with the vehicle tracking system.

What to consider when choosing a vehicle tracking platform?

When choosing a vehicle tracking platform, it is essential to consider various factors, such as:

1. Features: Evaluate the features offered by the platform, such as real-time monitoring, route history, performance reports, among others. Nowadays, there are vehicle tracking platforms that allow for a complete and highly technological operation of your fleet, allowing, for example, remote vehicle locking and unlocking, with commands made directly through the platform.
2. Ease of use: Opt for an intuitive and easy-to-use platform; we at Softruck stand out in the vehicle tracking software market for offering an extremely intuitive platform, with a modern and simplified design that does not require complex training for your team to learn how to use it. Which leads us to the third factor that can also influence your learning process with the platform.
3. Technical support: This is a fundamental factor for using the platform for the first time, so you can familiarize yourself with it, as well as for day-to-day use. Choosing a vehicle tracking platform that has a specialized support team for your business and also knows everything about the tool itself makes all the difference and is essential for your operation to flow as smoothly as possible.
4. Security: Make sure the platform offers robust security features, such as data encryption and protection against unauthorized access. It is important to consider which provider the platform from your supplier is hosted on, as this also affects security, as well as the fact that it remains stable and operational most of the time. On the Softruck tracking platform, for example, we use Amazon’s cloud hosting solution, AWS, which ensures our customers (companies that use our vehicle tracking and protection software) a robust and reliable platform so that they do not have problems in their operation.
5. Cost-benefit: Analyze the cost-benefit of the platform, considering not only the initial cost but also the benefits and savings it will provide in the long term, for example, with the savings it will generate in recovered vehicles, so it is essential to have a quality platform for your operation.

Why it’s not worth using a free tracking platform?

Although it may be tempting to opt for a free tracking platform, it is important to note that these solutions usually offer limited functionality and lack the technical support and security needed to ensure efficient and safe operation.

This can cause many losses in assets of your customers, for example.

Furthermore, by relying on a free platform, you may be compromising the integrity of your data and the security of your fleet.

Why should you use the Softruck platform?

In addition to the benefits already mentioned here, regarding the ease and intuitiveness of using our platform, which also has the support of a specialized technical team to facilitate its use, Softruck also offers a complete and reliable vehicle tracking platform, developed to meet the specific needs of companies of all sizes. Here we serve companies with fleets of 30 vehicles to companies that serve more than 100,000 plates in their operation.

Our solution provides a panoramic view of your fleet, allowing you to monitor the location of vehicles in real-time, track route history, analyze driver performance, and much more.

Furthermore, the Softruck platform stands out for the following differentials:

• Advanced technology: We use cutting-edge technology to ensure accuracy and reliability in real-time vehicle tracking and with various data collected during operation;
• Complete operation: We offer solutions for all sectors of your company, our system allows you to have financial control of your operation, with billing functions, as well as administrative control, user control, and generated notices and activations, it also allows you to control work orders for installer technicians and much more.
• Enhanced security: We invest in robust security measures to protect your data and ensure the integrity of your fleet.

In summary, when it comes to choosing the best vehicle tracking platform, it is important to invest in a reliable, complete solution that meets the specific needs of your business. With the Softruck platform, you are guaranteed quality and excellence in fleet management. Contact us and find out how we can help boost your business!